How to use funnels


Klipfolio provides coloured images for you to build a funnel in the Table component. Funnel images add context to your business metrics, such as conversion rates at each stage of the marketing funnel. You have the option to use Klipfolio’s 10 stock images that make up a funnel.

To create a funnel you need to complete the following tasks:

  1. Start the Klip building process.
  2. Add funnel images to a Table component.

Starting the Klip building process

  1. On your dashboard, click the Add a Klip button.
  2. Click the Build a New Klip button.
  3. Select the Table component from the list.
  4. Add a data source to the Klip.

Funnel images

Klipfolio offers 10 stock funnel images you can use in your Klip:


Arranging funnel images in a table column

The ARRAY function allows you to arrange each funnel image into one table column.

  1. In the Component Tree, select a Column.
  2. Select the Properties panel.
  3. At Format as, select Image URL from the drop-down list.
  4. Select the Data panel
  5. Select the ARRAY function.
  6. Paste one of the stock funnel image URLs into the box. For example, /images/resources/funnel/pipeline90.png
  7. Repeat steps 4-6 until the funnel is complete.

For more information about the ARRAY function, see our master article about functions.

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